LUXURY MEN'S GROOMING IN THE HEART OF MAYFAIR
Led by Stefan Avanzato, our master barbers craft flawless fades, tailored cuts, and precision beard sculpting - alongside luxury facials, massage, and more - all delivered in Mayfair's most refined grooming lounge.
- 43a South Audley Street, W1K 2PU
Mayfair, London
Luxury Gentlemen's Grooming Lounge
The Avanzato experience
Aside from specialist haircuts and beard trims, the Avanzato Grooming Lounge brings likeminded individuals together with the brand’s core principles; to connect, collaborate and to celebrate.
The Lounge is a celebration of who we are as gentlemen today, the boundaries broken and the destinations reached.
We look forward to offering you a warm reception next time you visit us.
Try these popular Avanzato grooming services
The Directors Haircut
The Director’s Cut is a precision-tailored grooming experience, personally crafted by Stefan Avanzato or his senior team.
Master Barber Haircut
Sharpen your style with a cut delivered by a true master of the craft.
The Beard Trim
Tame the scruff and define your edge. This expert trim sculpts and sharpens your beard, leaving you polished, clean, and confident
Barber Classic Cut
A timeless cut with a modern edge. The Barber Classic delivers clean lines, tailored shaping, and confident style
Clipper Cut
Fast. Clean. Sharp. The Clipper Cut is your go-to for a quick, expertly done refresh that keeps you looking on point — no corners cut.
Avanzato Full Experience
This is the pinnacle of luxury male grooming — a full-service, head-to-toe experience that leaves you feeling sharp, relaxed, and completely revitalised.
Express Facial
A pick me up facial designed to awaken refresh and revive the skin.
Full Back Manscaping
A body hair trimming service using aprofessional clippers to remove or reduce body hair to your desired length.
Popular products
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HairBody Building Shampoo
Price range: £20.00 through £60.00 Select options This product has multiple variants. The options may be chosen on the product page -
HairGentle Shampoo
Price range: £20.00 through £60.00 Select options This product has multiple variants. The options may be chosen on the product page -
HairFlaky Itchy Scalp Conditioner
Price range: £25.50 through £72.00 Select options This product has multiple variants. The options may be chosen on the product page -
What our customers say about the Avanzato experience
It's by far the best Grooming Lounge in London, and I highly recommend anybody who truly values the fine art of grooming to visit. Once you go once, you’ll always come back – fact.